Seattle
King County
LOCATIONS / WEST
Law Firm SEO in Washington
SEO for lawyers in Washington, from Seattle and Spokane to Tacoma, Bellevue and Vancouver. We build the practice pages, Google Business Profiles and website work Washington firms need, and check every page against the lawyer advertising rules that apply in Washington.
02 / THE MARKET
The Washington legal market.
26,426 lawyers
Washington has 26,426 resident active lawyers, according to the ABA National Lawyer Population Survey 2025. With that many firms in the same searches, we start where a Washington firm can win first: the map results for each office and a page for every matter you take.
Courts your pages name
Major state cases in Washington are tried in the Superior Courts, and federal cases in two federal districts: the Eastern and Western Districts of Washington. Practice pages that name the court and county a client deals with match what that client types into Google.
03 / CITIES
Lawyer SEO in Seattle, Spokane and Tacoma.
Each office gets its own page and Google Business Profile, linked to the practice pages for the work done there.
Spokane
Spokane County
Tacoma
Pierce County
Bellevue
King County
Vancouver
Clark County
04 / ADVERTISING RULES
Washington advertising rules, built into every page.
Lawyer advertising in Washington is governed by the state's rules of professional conduct, and the Washington State Bar Association is where firms check the current rules and ethics guidance. We draft every page against those rules, and your attorney approves it before it goes live.
Source: Washington State Bar Association
The national baseline is ABA Model Rules 7.1 to 7.3: no false or misleading statements, and care with results, reviews and specialist claims. Our guide to lawyer advertising rules explains how they apply to a website.
05 / WEB DESIGN
Washington law firm web design.
Need a new site first? We design and build law firm websites for Washington attorneys in Seattle, Spokane and Tacoma for $3,500, or $2,000 with an SEO plan, with an office page for each location you serve. See law firm website design.
06 / PRICING
Law firm SEO pricing in Washington.
The same published plans apply in every state, with no setup fee and monthly billing that ends with 30 days' notice.
Foundation
$1,500per month
- Google Business Profile management
- 2 service or location pages a month
- 4 blog posts a month
Growth
$2,500per month
- Everything in Foundation
- 4 pages and 6 blog posts a month
- Review replies and 2 earned links a month
Multi-office
From $4,000per month, by proposal
- Multi-location management
- Reputation management across offices
- Local market intelligence
07 / FAQ
Washington law firm SEO questions.
Do you work with law firms across Washington?
Yes. We work with Washington firms remotely, from Seattle and Spokane to Tacoma, Bellevue and Vancouver. Every office gets its own page and its own Google Business Profile work.
How do Washington advertising rules affect our website?
They decide what your pages can say about results, reviews and specialties. We draft each page against the rules the Washington State Bar Association applies, and your attorney approves every page before it goes live.
What does law firm SEO in Washington cost?
The same published plans apply in every state: Foundation is $1,500 a month for one office, Growth is $2,500, and the Multi-office plan starts from $4,000 for firms with offices in several Washington cities.
Which practice areas do you cover in Washington?
Personal injury, family law, criminal defense, estate planning and immigration, plus any other practice your firm takes. Each practice gets its own page, connected to your Washington office pages.
08 / RELATED
Related services.
09 / NEXT STEP