Charlotte
Mecklenburg County
LOCATIONS / SOUTH
Law Firm SEO in North Carolina
SEO for lawyers in North Carolina, from Charlotte and Raleigh to Greensboro, Durham, Winston-Salem and Wilmington. We build the practice pages, Google Business Profiles and website work North Carolina firms need, and check every page against the lawyer advertising rules that apply in North Carolina.
02 / THE MARKET
The North Carolina legal market.
26,903 lawyers
North Carolina has 26,903 resident active lawyers, according to the ABA National Lawyer Population Survey 2025. With that many firms in the same searches, we start where a North Carolina firm can win first: the map results for each office and a page for every matter you take.
Courts your pages name
Major state cases in North Carolina are tried in the Superior Courts, and federal cases in three federal districts: the Eastern, Middle and Western Districts of North Carolina. Practice pages that name the court and county a client deals with match what that client types into Google.
03 / CITIES
Lawyer SEO in Charlotte, Raleigh and Greensboro.
Each office gets its own page and Google Business Profile, linked to the practice pages for the work done there.
Raleigh
Wake County
Greensboro
Guilford County
Durham
Durham County
Winston-Salem
Forsyth County
Wilmington
New Hanover County
04 / ADVERTISING RULES
North Carolina advertising rules, built into every page.
Lawyer advertising in North Carolina is governed by the state's rules of professional conduct, and the North Carolina State Bar is where firms check the current rules and ethics guidance. We draft every page against those rules, and your attorney approves it before it goes live.
Source: North Carolina State Bar
The national baseline is ABA Model Rules 7.1 to 7.3: no false or misleading statements, and care with results, reviews and specialist claims. Our guide to lawyer advertising rules explains how they apply to a website.
05 / WEB DESIGN
North Carolina law firm web design.
Need a new site first? We design and build law firm websites for North Carolina attorneys in Charlotte, Raleigh and Greensboro for $3,500, or $2,000 with an SEO plan, with an office page for each location you serve. See law firm website design.
06 / PRICING
Law firm SEO pricing in North Carolina.
The same published plans apply in every state, with no setup fee and monthly billing that ends with 30 days' notice.
Foundation
$1,500per month
- Google Business Profile management
- 2 service or location pages a month
- 4 blog posts a month
Growth
$2,500per month
- Everything in Foundation
- 4 pages and 6 blog posts a month
- Review replies and 2 earned links a month
Multi-office
From $4,000per month, by proposal
- Multi-location management
- Reputation management across offices
- Local market intelligence
07 / FAQ
North Carolina law firm SEO questions.
Do you work with law firms across North Carolina?
Yes. We work with North Carolina firms remotely, from Charlotte and Raleigh to Greensboro, Durham, Winston-Salem and Wilmington. Every office gets its own page and its own Google Business Profile work.
How do North Carolina advertising rules affect our website?
They decide what your pages can say about results, reviews and specialties. We draft each page against the rules the North Carolina State Bar applies, and your attorney approves every page before it goes live.
What does law firm SEO in North Carolina cost?
The same published plans apply in every state: Foundation is $1,500 a month for one office, Growth is $2,500, and the Multi-office plan starts from $4,000 for firms with offices in several North Carolina cities.
Which practice areas do you cover in North Carolina?
Personal injury, family law, criminal defense, estate planning and immigration, plus any other practice your firm takes. Each practice gets its own page, connected to your North Carolina office pages.
08 / RELATED
Related services.
09 / NEXT STEP